Business
Strategy
End to end strategic business plan to unlock opportunities and drive long term growth
Sales & Category
Plans
Insights driven category and sales plans to secure portfolio ranging and profitable business
Branding &
Marketing
Step change business growth by sharpening what you stand for and strategically activate your Mkt mix offer
Innovation &
Execution
Create robust and long term innovation pipeline from ideation to implementation
Strategic Planning &
Retail Launch
Business Planning & Brand
Growth Acceleration
Brand Positioning &
Identity
Brand Positioning, Identity
& Strategic Marketing
Strategic Business Plan,
Branding & New Market Entry
Joint Sales Planning &
Principal Partner
Collaboration
Strategic Marketing &
New categories entries
Mkt management, NPD
development & roll out
New category & Ubiquitous
Market Presence
Category expansion &
NPD penetration growth
General Management &
Market Share Gain
About
Every business has its share of sunny days and rainy days. We exist to help businesses to create more sunny days and be better prepared for rainy days. We’re a boutique specialized agency that provides end to end services to take any business – small or big – to its next level in the areas of business strategy, sales and category management, branding, marketing and innovation. Always with the goal to increase sales and bottom line and to set the foundations of long-term growth
Pedro Demartini – Founder & Director
Senior Strategic, Sales and Marketing professional with proven success of launching and managing many brands and leading integrated consumer marketing campaigns and sales activities. Over 25 years of experience in various FMCG categories and other industries in both Australia, USA and Latin America.
+61 447 718 861
Vanessa Demartini – Head of Insights & Strategy
Senior professional with experience in small to large businesses in the areas of research, strategic modelling and business plan implementation. Over 20 years of experience in both Australia and Brazil, with multiple academic degrees including MBA from Fordham University in NYC.
+61 448 518 840